Virgin Service Drops

Virgin Australia’s in-flight service appears to be the latest victim of cost-cutting at the airline. While airfares continue to rise, many feel that the level of service provided by Virgin is actually decreasing.

Instead of being served on a tray, meals on Virgin’s trans-continental flights to Perth are now wrapped in a napkin. Dessert is also now off the menu. Meanwhile, customers 0n shorter flights continue to receive a very minimal snack.

In addition to Virgin’s catering woes, our members complain of poorly-cleaned aircraft, inferior lounges and a recent drop in staff morale. Some members even observe that service levels in Business class have taken a dive, with quality service fast becoming the exception rather than the expectation.

This view is shared by many members. However, some members point out that Virgin’s A330 Business class remains an excellent product. Others say they are prepared to stick with Virgin as they are happy with its frequent flyer program.

With the airline currently experiencing financial turmoil, some members speculate that Virgin is under strict instructions from shareholders to return to profit. The airline is therefore searching for ways to cut costs. However, one member argues that Australians do not like to feel ripped off. They believe that customers will stop flying Virgin if they believe the level of service no longer justifies the airfare.

Have you noticed any changes at Virgin, or do you believe it’s business as usual? Join the discussion HERE.

Matt Graham

The editor of Australian Frequent Flyer, Matt's passion for travel has taken him to over 70 countries… with the help of frequent flyer points, of course!
Matt's favourite destinations (so far) are Germany, Brazil & Kazakhstan. His interests include economics, aviation & foreign languages, and he has a soft spot for good food and red wine.

You can connect with Matt by posting on the Australian Frequent Flyer community forum and tagging @AFF Editor.