Loyalty Program

Loyalty Program is a popular topic at the Australian Frequent Flyer. All frequent flyer programs are essentially loyalty programs. But there are other non-airline loyalty programs, such as the loyalty programs associated with hotels.

Loyalty brand customer strategy

AFF Response to ACCC Report on Loyalty Schemes

Last week, the Australian Competition & Consumer Commission (ACCC) released a draft report on customer loyalty schemes in Australia. The report identified “significant concerns” held by the ACCC surrounding data practices, consumer and competition issues relating to loyalty programs in Australia. The 107-page draft report is available to the public on the ACCC website. Before handing … Continued

Loyalty card wallet

ACCC Shares “Significant Concerns” Over Loyalty Programs

The Australian Competition and Consumer Commission (ACCC) has expressed “significant concerns” over the practices of frequent flyer, supermarket and credit card loyalty programs in Australia. In a 97-page draft report on Australian loyalty schemes, the ACCC identifies several key areas of concern, ranging from opaque privacy policies to expiring frequent flyer points and airline carrier … Continued

BP Switches Loyalty to Qantas Frequent Flyer

BP will terminate its partnership with Virgin Australia’s Velocity Frequent Flyer program, choosing to instead partner with Qantas Frequent Flyer. BP initially sought to end its Velocity Frequent Flyer tie-up in 2017, but was sued by Velocity for a breach of contract. To this day, you can still earn and redeem Velocity points at BP. But … Continued

4 Sep 2019 Qantas
Double status credits grave

The Death of Double Status Credits?

Double status credits promotions have been a regular staple of the Qantas Frequent Flyer program over recent years. Last year, for example, Qantas ran no fewer than three public double status credit offers! These promos have been extremely popular with frequent flyers as they make it easier to earn or retain Qantas Frequent Flyer status. But … Continued

2 Sep 2019 Qantas
Qantas 737 at BNE airport

5,000 Bonus Points with Qantas Business Rewards

There’s currently an easy 5,000 Qantas points for Qantas Business Rewards members up for grabs. Plus, if you’re not already a member, you can join Qantas Business Rewards for free until 15 September 2019. As a Qantas Business Rewards member, you can earn 5,000 bonus Qantas points by earning at least 500 points by 19 … Continued

24 Aug 2019 Qantas
Assorted frequent flyer program cards

Podcast #17: Choosing a Rewards Program

If you’re new to the world of frequent flyer points – or moving to a new country – it can be difficult to know where to start! The world of frequent flyer programs is a bit of a maze, and not all loyalty programs were created equal. In Episode 17 of the AFF on AIR … Continued

Qantas has switched on two-factor authentication

Qantas Implements Two-Factor Authentication

Qantas Frequent Flyer implemented two-factor authentication on Monday, meaning members may now be required to enter an SMS verification code or answer security questions when accessing their accounts. Qantas’ two-factor authentication is designed to make frequent flyer accounts more secure and prevent fraud. But some AFF members are unhappy with the way it has been … Continued

17 Jul 2019 Qantas
Qantas A330

Podcast #14: Qantas Frequent Flyer Changes

Last week, Qantas announced a major shake-up to its Qantas Frequent Flyer program. Some changes have already been introduced but many take effect from September 2019. In Episode 14 of the AFF on AIR podcast, former Head of Loyalty at Malaysia Airlines Enrich, Mark Ross-Smith, joins Matt to discuss the changes, why Qantas has announced them … Continued

Qantas Frequent Flyer Changes – AIR014

  Last week, Qantas announced a major shake-up to its Qantas Frequent Flyer program. In this episode, former Head of Loyalty at Malaysia Airlines, Mark Ross-Smith, joins Matt to discuss the changes, why Qantas announced them and what this all means for frequent flyers.   Episode contents: 1:05 – Fortnightly news round-up 4:07 – Overview … Continued

Virgin Velocity status cards

Virgin Australia Considers Lifetime Velocity Status

Velocity Frequent Flyer could launch lifetime Velocity status, following the announcement that Qantas will introduce a lifetime Platinum status tier. Qantas announced last Thursday some significant changes to its frequent flyer program, including changes to frequent flyer redemptions and the introduction of a Points Club. As Qantas Frequent Flyer’s main competitor in Australia, Virgin’s Velocity … Continued

23 Jun 2019 Virgin Australia
Virgin Australia and Virgin Atlantic tails

Virgin Australia Seeks Expanded Virgin Atlantic Partnership

Virgin Australia and UK-based Virgin Atlantic have applied for regulatory approval to coordinate services between Australia and the UK. The expanded Virgin Atlantic partnership would allow the two airlines to offer a more seamless experience to passengers flying to London through better schedules, easier connections and enhanced frequent flyer benefits. Virgin Australia does not fly … Continued

21 Jun 2019 Virgin Australia
Qantas Frequent Flyer Gold Status Match

Major Qantas Frequent Flyer Changes – June 2019

Qantas Frequent Flyer has announced the largest overhaul in the loyalty program’s history. There are significant changes to reward flight pricing, with an increase in the amount of points required for flights in premium cabins and upgrades – including for round-the-world awards. But carrier charges and the amount of points required for some Economy reward … Continued

20 Jun 2019 Qantas