Qantas & Accor Launch Loyalty Program Partnership

Simon McGrath and Olivia Wirth
Accor Pacific CEO Simon McGrath with Qantas Loyalty CEO Olivia Wirth at the launch of the Accor-Qantas partnership. Photo: Qantas.

Qantas and Accor have launched their long-awaited loyalty program partnership, allowing Qantas Frequent Flyer and Accor ALL members to link their accounts, “double dip” on points and enjoy extra perks when flying or staying.

With this partnership, Qantas Frequent Flyer members can earn extra Qantas points when booking stays at Accor hotels. Selected Accor loyalty program members can also earn extra points when flying with Qantas, and there’s even an Accor Silver status fast-track available to Qantas Frequent Flyer and Points Club members.

Accor hotel brands include Sofitel, Novotel, Ibis, Mercure, Pullman, Peppers and Mantra.

Accor brand logos
Hotel brands participating in the Accor ALL program.

Here are the details of the new partnership between Qantas Frequent Flyer and the Accor Live Limitless (ALL) loyalty programs…

Qantas Frequent Flyer benefits

Under the new partnership, Qantas Frequent Flyer members can earn 3 Qantas points per $1 spent on eligible stays at Accor hotels in Australia and across the Asia Pacific region when booking direct with Accor. This is in addition to the regular Accor ALL Rewards Points, Status Points and any status benefits available when booking direct.

You can also earn 3 Qantas points for every dollar spent on eligible transactions while staying at Accor properties, such as dining and room service.

This benefit is available at participating Accor ALL hotels in the following countries:

  • Australia
  • Cambodia
  • China (including Hong Kong SAR and Macau SAR)
  • Fiji
  • French Polynesia
  • Indonesia
  • Japan
  • Laos
  • Malaysia
  • Maldives
  • Mongolia
  • Myanmar
  • New Zealand
  • Philippines
  • Singapore
  • South Korea
  • Taiwan
  • Thailand
  • Vietnam

Note that in Australia, Grand Mercure Apartments The Vintage, Hunter Valley Hotel and some Ibis Budget hotels do not participate in the Accor ALL loyalty program.

Alternatively, when booking an Accor property via Qantas Hotels, you can get an extra point per dollar bringing the total to 4 Qantas points per $1 spent. However, you wouldn’t receive any Accor Rewards or Status Points when booking with Qantas Hotels as this would not be considered a direct booking. You also would not receive any Accor status benefits when booking via a third-party. So, if you’re invested at all in the Accor ALL program, it would generally be better to book direct.

In addition, Accor Plus members who also have ALL Gold or higher status now receive complimentary Qantas Wine Premium membership.

Accor ALL benefits

The benefits also work in the opposite direction, with bonus Accor ALL points available when flying with Qantas.

Accor ALL Diamond and Platinum members – as well as Qantas Platinum and Platinum One frequent flyers – can now earn 2 ALL points per $10 spent on eligible Qantas flights. These points are earned on the base fare, but not government-imposed taxes or extras like seat selection fees. The ALL points are earned in addition to the usual Qantas points and status credits for flying Qantas.

Ultimately, 2 ALL points are worth around 6.2 cents towards an Accor hotel booking or 2 Qantas points. So, you would need to be spending quite a lot on flights for this to add up to much. Nonetheless, more points are better than no points!

Accor ALL Gold members earn 1 bonus ALL point per $10 spent on Qantas airfares.

Accor Silver status fast track

If you currently have Qantas Gold, Platinum or Platinum One status – or are a Qantas Points Club member – you can also now access an easy fast track to Accor ALL Silver status.

Qantas Gold and Points Club members can receive Accor ALL Silver status by linking their loyalty program accounts and staying two nights at a participating Accor hotel. Qantas Platinum, Platinum One and Points Club Plus members can complete the fast track with just one night.

After completing the fast track, you’ll get to keep your Accor Silver status until the end of the following calendar year. So, to maximise the benefits, it would be best to complete this challenge at the beginning of the year (i.e. in January).

Accor Silver is the lowest of Accor’s four status tiers, so it doesn’t come with a huge range of additional benefits over Classic membership. But you do get a few nice things like late checkout, a welcome drink and turndown service.

How to link your Qantas Frequent Flyer & Accor ALL accounts

You can easily link your Qantas Frequent Flyer and Accor ALL accounts on either the Qantas website or Accor website.

You can link your accounts on the Qantas website.
You can link your accounts on the Qantas website.

If linking on the Qantas website, you’ll be prompted to log into your Accor ALL account and accept the terms & conditions. The whole process takes less than a minute.

Linking accounts on the Qantas website.

What can you redeem Accor ALL points for?

There are two main ways to redeem Accor ALL points:

  • Redeem for a discount off a hotel booking
  • Transfer your points to an airline frequent flyer program such as Qantas Frequent Flyer

When redeeming Accor points towards a hotel night, you’ll get a €40 (~AU$62) discount off your bill for every 2,000 points redeemed. This is a fixed redemption rate, meaning there aren’t really any opportunities to get outsized value from Accor points when using them towards a hotel stay.

Alternatively, you can convert Accor ALL points to points or miles with 31 airlines including Qantas, Virgin Australia, Singapore Airlines, British Airways and Emirates.

You’ll get 2,000 Qantas Frequent Flyer points for every 2,000 Accor ALL points converted. On paper, 2,000 Qantas points are typically worth less than $62 so it would generally make more sense to redeem Accor points towards hotel stays.

You can find a list of other ways to redeem Accor ALL points on the Accor website.

Accor’s existing partnership with Air France/KLM Flying Blue

Accor, based in France, already has a similar (but different) partnership with the Air France/KLM Flying Blue program. If you link your Accor ALL and Flying Blue accounts, you can earn bonus Flying Blue miles for staying at Accor hotels and Accor Rewards Points for flying with a Flying Blue partner airline.

Accor ALL members can also earn 10 bonus XP (which count towards Air France/KLM status) and two bonus Accor Status Nights after linking accounts and taking their first flight or hotel stay.

It is not possible to link your Accor ALL account with both Flying Blue and Qantas Frequent Flyer simultaneously. If your Accor and Flying Blue accounts are currently linked, you’ll need to wait at least a year from when you linked your accounts to be able to unlink them.

Accor’s in-depth partnerships with Flying Blue and Qantas Frequent Flyer are different to those between American Airlines & World of Hyatt, United MileagePlus & Marriott Bonvoy or Singapore Airlines KrisFlyer & Shangri-La Golden Circle, which come with reciprocal status recognition.

The Qantas tie-up with Accor is also quite different to the Hilton Honors & IHG Rewards benefits available to Virgin Australia Velocity Gold & Platinum members. Eligible Velocity members can get a free once-in-a-lifetime status match to an equivalent tier in the Hilton Honors or IHG Rewards programs, but there are no ongoing benefits like the ability to earn bonus points in both programs.

Join the discussion on the Australian Frequent Flyer forum: Qantas to launch in-depth partnership with Accor ALL

The editor of Australian Frequent Flyer, Matt's passion for travel has taken him to over 70 countries… with the help of frequent flyer points, of course!
Matt's favourite destinations (so far) are Germany, Brazil & Kazakhstan. His interests include economics, aviation & foreign languages, and he has a soft spot for good food and red wine.

You can connect with Matt by posting on the Australian Frequent Flyer community forum and tagging @AFF Editor.
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Interesting -

AAdvantage and World of Hyatt have a similar arrangement (since last year) - initially there were fast track offers for Hotel Elites to garner AA status (not the other way IIRC).

Currently only WoH/AAdvantage elites can earn additional AAdvantage Miles/WoH points on AA flights/WoH Stays.

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Qantas says this is the first such partnership in the Asia Pacific region, although it's not new for an airline and hotel loyalty program to form a close partnership. We've seen this in the USA with American Airlines/Hyatt and United/Marriott Bonvoy.


A good development and nice to see some extra benefits, but we should call them out on their spin the exact wording which is ....

Scheduled to launch mid-2021, it will be the first partnership of its kind between an airline and hospitality group in the Asia Pacific region.

It's not really the "first" though is it?

1) Shangri-La hotels are more of a niche provider, but SQ and Shangri-La have had a "double dipping" partnership for a little while now, and both are firmly rooted in the Asia Pacific region ....

and

2) there's also the now disbanded SPG/China Eastern partnership ..

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It would be neat if status were gifted too much like happens with some of the other partnerships. It definitely would give me incentive to use Accor.

Certainly this has been on the cards for awhile as QF and Accor have been slowly building things for a couple of years now. Good to see it will hopefully bear more fruit in the future

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Qantas says that you'll soon be able to double-dip by earning both Qantas & Accor points for both Accor hotel stays in the Asia Pacific region, as well as for Qantas domestic & international flights.

Not really sure what that means... I already convert the points I earn with Accor to Qantas so unless they're planning to boost the earn rates...

I currently stay with Accor a couple of times a year, mostly to use the free room credit/silver status that comes with my AMEX Platinum card. Would certainly consider staying with them more if they offered extra benefits/points for my Qantas Platinum status.

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I look forward to seeing what the earn rates and reciprocal benefits are.

ALL's not the most amazing loyalty program for earning potential (it's effectively a flat 5% cashback at core brands before status bonus) and the status experience varies wildly by property, but their ubiquity in Australia all the way from the ibis budget end of the market up to the Sofitels et al make them a decent partner for Qantas IMO.

Pure guess work but I reckon this is how it'll pan out:
- Base earn rate of 1 QFF point per dollar on Accor stays, and 1 ALL point per dollar on Qantas flights.
- Status bonus for ALL points earned from Qantas flights in line with existing ALL status bonus - Silver +25%, Gold +50%, Plat/Diamond +80%
- Status bonus for Qantas points earned from Accor stays either as above, or in line with Qantas status bonus (+50/75/100%)
- Qantas Gold get ALL Silver, Qantas Plat get ALL Gold (which isn't particularly coveted given you can buy it), Qantas P1/CL get ALL Plat
- Existing ALL Gold or Plat (and higher) and get something like QFF Silver after one Qantas flight, a couple of lounge passes, or a status challenge like 200 SC in 90 days for QFF Gold.
- Points conversion from ALL to Qantas will be removed

Cant wait to return to this post in mid 2021 and see how close I am 😁

Not really sure what that means... I already convert the points I earn with Accor to Qantas so unless they're planning to boost the earn rates...

You'll now earn both Qantas and ALL points on your Accor stays, rather than need to transfer them across, hence the double-dip. You'll also start earning ALL points on your Qantas flights.

Reply 8 Likes

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If reciprocal status benefits are on the cards, eg Accor Gold = QF Gold then I could see one of the following happen -

• Ibis Business cards discontinuing.
• Ibis Business cards prices increasing.
• Sales of Ibis Business cards being unprecedented.

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If reciprocal status benefits are on the cards, eg Accor Gold = QF Gold then I could see one of the following happen -

• Ibis Business cards discontinuing.
• Ibis Business cards prices increasing.
• Sales of Ibis Business cards being unprecedented.

I don't think Accor (globally) would discontinue or change ibis Business for what seems to be an APAC initiative, hence my prediction ALL Gold at best gets QFF Silver and at worst gets some lounge passes or a status challenge.

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If reciprocal status benefits are on the cards, eg Accor Gold = QF Gold then I could see one of the following happen -

• Ibis Business cards discontinuing.
• Ibis Business cards prices increasing.
• Sales of Ibis Business cards being unprecedented.

Considering how much easier it is (in general) to earn hotel status than airline status, I'd be surprised if Qantas would give a straight match/reciprocal benefits to people with Accor status. There may be other benefits though, like what @sudoer suggests.

I do think it's possible that Qantas Gold may get you Accor Gold (for example) though.

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Agreed from most tie-ups the max an airline ever seems to offer in respect of hotel status is silver. I wouldn't be surprised if QF offers even less like some lounge invites and ancillary services like QF wine.

The benefit to QF is bringing more numbers and data into their FF ecosystem.

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AF FlyingBlue and ALL Accor already have a partnership that might provide a closer indication of what could be coming - basically FF points when you stay and Hotel points when you fly. There might some additional one off / introductory SCs thrown in.

I signed up for this when it came out - although I only have a token amount of flying and miles with AF/KLM. Not even enough to throw across to Accor before they start to expire...(4K min transfer from FB to 1000 Accor).

QFF/ALL should work better!

PS: The online eBook subscription seemed like a good idea until I found out that they’re 99.9% French language editions...

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