How to Beat Budget Airlines at Their Own Seat Selection Game

Viva Airbus A321neo legroom in row 30
Legroom in the exit row on Viva’s Airbus A321. Photo: Matt Graham.

When you book a flight on a budget airline and don’t pay to select a seat, there’s always a risk you’ll end up with one you don’t like.

Mexican budget airline Viva, which I flew with recently, takes this to the extreme. (For those unfamiliar with Viva, imagine what Spirit Airlines would be like if more of the passengers wore suits.)

With Viva, only the most expensive fare type includes standard seat selection. I booked the “middle” category, which included a checked bag but not a seat. The fee to select even just a standard aisle or window seat was quite hefty, and my flight from Mexico City to Guadalajara was only an hour. So I decided just to “risk it” and check in without paying for a seat. I suspect most other passengers did the same.

I suspect this airline gave me a middle seat on purpose

Naturally, my bet didn’t pay off and I got allocated a middle seat at the back of the plane.

But I suspect that this wasn’t just a case of being “unlucky”. I’m pretty sure the airline did this on purpose to encourage me to pay for a better seat.

Why do I say this? Well, at the time I checked in, there were still plenty of aisle and window seats available… but most of the middle seats were full. I’m pretty sure nobody would have deliberately selected all those middle seats!

Viva online check-in seat selection
Naturally I was allocated a middle seat when checking in on the Viva website.

I suspect this airline might even punitively seat groups travelling together in different sections of the plane, if they don’t pay for seat selection. I didn’t test this but it unfortunately wouldn’t surprise me.

Viva manages to fit 240 seats onto its Airbus A321 (more than even Jetstar) and the seat pitch is just 28 inches. The legroom is tight and the seats are uncomfortable. So, I was keen to avoid a repeat of my middle seat odyssey on my return flight.

How I got an exit row seat without paying

I could see in advance that my flight from Guadalajara back to Mexico City was going to be quite full. I was tempted just to bite the bullet and pay to select a seat. But instead, I decided to simply delay checking in online until all the middle seats were gone.

For the record, this is what the seat map looked like around 20 hours before departure (and yes, as I suspected, the middle seats had been the first to go):

Seat map for a Viva flight GDL-MEX
The seat map for my second Viva flight a day before departure.

In the end, I didn’t check in until a few hours before departure. By this time, most seats were already taken and I was automatically allocated a roomy window seat in an exit row – one of the last seats remaining on the whole plane. Happy days!

Of course, there’s a risk that you might get bumped if you’re the last person to check in for an oversold flight. But if you play your cards right, you could end up with a much better seat without paying a cent extra.

The best seats are the last ones that budget airlines will allocate for free

This trick probably works on other airlines… but only if the flight is close to being full.

The fact that extra legroom or “preferred” seats are often the last to get allocated is also why I do sometimes feel it’s worth paying for a preferred seat. But the optimal strategy depends on the airline and how full the flight is going to be. If your flight’s going to be completely full, you won’t get an empty neighbouring seat by paying extra.

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I had an experience with easyJet a couple of years ago where, like you I didn't bother paying for a seat, as the flight was fairly short.

I fully expected to receive a middle seat at the back, but instead it turned out to be 3C on a 320, I don't recall checking in all that late, but I was a little surprised (and pleased). The flight wasn't completely full either, so maybe easyJet isn't one of the worst offenders.

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I am too cheap to pay the extortionate fees QR want to charge me to select seats in J when booking "Classic" seats. They try to punish me by booking my wife and I into adjoining seats - the horror! So far I have been able to escape this fate on the day of travel but one day they will catch up with me.

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Jetsmart from Aep to Asn assigned me a middle seat 1/2 way back and +1 ( on same booking) in middle seat in last row...was forced to pay for seats! 🙁

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I've flown many budget airlines and I don't think that Viva example is a common one. Unfortunately most budget airlines are much less predictable.

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How about Ryanair when some bloke posted that he didn't care if his family got split up if he didn't pay - in fact, he said he would pay to NOT sit with them.
See their response below

View image at the forums

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Wizz Air take the punishment approach one step further - booked together on one booking without seating payment - my wife and I were allocated away from each other; she up front (middle of course) and I up the back (middle as well). As the plane was only half full, the hosties 'rearranged' us to extra leg room seating.

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I'm a tad nervous about this, as we're almost certainly flying Norwegian later this year, and the only time I've ever flown an LCC was when my boss booked us on Jetstar and then had to pay $70 when they weighed his laptop bag and found it overweight 😂

Hopefully, by the time I buy a high enough fare class to get actual luggage allowance, seat selection will also be included.

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I've been doing this on FR for years. Unfortunately I got caught out once as I left it a little too late, as their OLCI closed a little earlier than me attempting it at the servo fuelling up before I dropped the rental car back, so with the only option then being airport check in that was €50 or so that was a win for them. Got the exit row though to myself, though.

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I've done this many, many times - including on QF, SQ, CX, GA and VJ. I very rarely check in online beforehand as I prefer the physical boarding pass. It's happened at least 10 times in the last few years.

The only issue is that I don't like the exit row seat if you can't use the IFE before take-off (such as on CX's widebodies). I wish I had been put in an average seat!

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I've done this many, many times - including on QF, SQ, CX, GA and VJ. I very rarely check in online beforehand as I prefer the physical boarding pass. It's happened at least 10 times in the last few years.

The only issue is that I don't like the exit row seat if you can't use the IFE before take-off (such as on CX's widebodies). I wish I had been put in an average seat!

I was just coming to post… now can we have an article on how to beat full-fare carrier seating charges! Like QF’s economy plus!

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