Finnair Plus Now Uses Avios

Helsinki, Finland - May 24, 2018: Finnair Airbus A330 airplane taking off at Helsinki airport. Airbus is a European aircraft manufacturer based in Toulouse, France.
Finnair Airbus A330-300. Photo: Adobe Stock.

Oneworld member Finnair has just adopted Avios as its new loyalty points currency, replacing Finnair Plus points.

Finnair becomes the sixth airline to use Avios after British Airways, Iberia, Aer Lingus, Vueling and Qatar Airways. Most of those airlines are owned by International Airlines Group (IAG), except for Qatar Airways which itself owns around 25% of IAG.

Finnair is not part of the IAG group of airlines, but it does already partner closely with British Airways and Qatar Airways through its Oneworld alliance membership. Finnair, which has had excess aircraft since losing access to Russian airspace, has also been operating flights on behalf of both carriers in recent years.

Transferring Avios into Finnair Plus

From around the middle of 2024, you’ll even be able to transfer Avios from British Airways Executive Club into Finnair Plus. This option isn’t available just yet, but Finnair’s website says:

Later in [northern hemisphere] spring 2024, you will be able to transfer your Avios between Finnair Plus and British Airways Executive Club accounts with a 1:1 ratio. Furthermore, you will be able to link your British Airways Executive Club account to your Qatar Airways Privilege Club or Iberia Plus account and transfer your existing Avios to your Finnair Plus account.

Once this feature launches, you’ll be able to indirectly convert both Amex Membership Rewards points and PayRewards Points into Finnair Plus Avios. This will be possible by:

  1. Transferring Amex Membership Rewards points to Qatar Airways Privilege Club Avios (2:1 transfer rate) or PayRewards Points to Qatar Avios (3:1 rate),
  2. Transferring your Avios from Qatar Airways Privilege Club to your British Airways Executive Club account (1:1 transfer rate), and
  3. Transferring your Avios from British Airways Executive Club to your Finnair Plus account (1:1 transfer rate).

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Our guide to transferring Avios explains how to move Avios between the different programs that use this currency.

Qatar Airways and British Airways aircraft tails
You can transfer Avios between the airlines that use this as their loyalty point currency. Image: Qatar Airways.

So, why would you transfer Avios into Finnair Plus? Well, there are a few reasons…

Finnair’s new award seat guarantee

Firstly, Finnair now guarantees a minimum number of award seats on its own flights:

  • At least 4 Economy Class seats on all flights
  • At least 2 Premium Economy seats on long-haul flights
  • At least 2 Business Class seats on all flights (except ATR-72 flights without a Business cabin)
Finnair's updated Airbus A350 Business Class cabin
Finnair’s Airbus A350-900 Business Class. Photo: Finnair.

This guarantee does not include Finnair’s Doha-Stockholm or Doha-Copenhagen routes. And it’s still possible that there will no longer be seats on a particular flight you want because other people have already booked them. But it does mean that Finnair Plus members should find it easier going forward to find award availability on Finnair flights.

Unlike British Airways, it does not appear that Finnair is reserving this amount of Economy and Business award seats only for Finnair Plus members. (At least, not yet.) This means, for example, that Qantas Frequent Flyer members can also benefit from some of the extra award availability.

Qantas website showing Finnair award availability on AY121
Qantas Frequent Flyer members can still redeem points for Finnair flights. Screenshot from the Qantas website.

However, on a random flight that we checked, Finnair is currently reserving Premium Economy award availability for its own Finnair Plus members.

Finnair website showing award availability on AY121 HEL-DEL
Finnair Plus members can access Premium Economy award seats on this HEL-DEL flight that aren’t offered to members of partner airline programs such as Qantas or British Airways.

Upgrade on Finnair flights

You can also use Finnair Avios to upgrade Finnair flights to Premium Economy or Business, or to book award flights on Finnair’s other partner airlines.

Finnair's new Premium Economy seat
Finnair offers Premium Economy on its Airbus A330s and A350s. Photo: Finnair.

Redeeming Finnair Avios for flights on partner airlines

Interestingly, Finnair has different award charts for travel on each partner airline – and award pricing on Oneworld partners does not match that of British Airways Executive Club Avios or Qatar Airways Privilege Club. This means it may (or may not) cost fewer Avios to book certain award flights on partners including Qantas, compared to using Avios in other programs.

For example, here is the award chart for Finnair Plus redemptions on Qantas:

Finnair Plus award chart for Qantas redemptions as of March 2024
The number of Finnair Avios needed for a Qantas award flight, as per the Finnair website.

While British Airways Executive Club uses a distance-based award chart for partner airline redemptions, Finnair Plus uses regional zones. This means short domestic Qantas flights cost fewer Avios when booking through British Airways Executive Club, but domestic routes over 2,000 miles are better value when booked through Finnair Plus.

For example, Finnair Plus charges 22,500 Avios + $147.72 for a one-way Qantas Business Class flight from Sydney to Perth. But British Airways Executive Club charges 38,750 Avios + $64.03. (It’s not clear why the Finnair Plus taxes & charges are so high – this appears to possibly be an error.)

By comparison, Qantas Frequent Flyer charges 41,500 Qantas points + $48.25 for the same Sydney-Perth redemption in Business.

Qantas Airbus A330-200 Business Class
Finnair Plus offers good value redemptions on long Qantas domestic routes like Sydney-Perth. Photo: Qantas.

Finally, and admittedly this is a bit niche, you can also redeem Finnair Avios to fly with Juneyao Airlines – something that isn’t possible with other programs that use Avios.

When booking award flights on partner airlines, you cannot combine flights on multiple airlines onto a single ticket (except for Finnair and one other airline). One free stopover is permitted on intercontinental round-trip awards (only).

Buying Finnair Plus Avios

Finnair also sells Avios for €27 (~AU$44) per thousand, at full price. The airline does occasionally offer discounts and bonuses during limited-time promotions. You can buy up to 200,000 Finnair Avios per calendar year.

Converting Avios into tier points

Interestingly, you can also exchange Finnair Avios for tier points. Tier points count towards Silver, Gold, Platinum and Platinum Lumo status within the Finnair Plus program.

Finnair Lounge HEL
You can effectively “buy” tier points with Finnair Avios, which contribute towards your Finnair Plus status tier. Photo: Adobe Stock.

The conversion rate is 3 Avios = 1 tier point, and you must convert at least 1,500 Avios at a time.

You can only exchange Avios for tier points once during each membership year, and there are limits to the number of tier points you can “buy” with Avios, depending on your tier. (These limits roughly equate to around 40% of the tier points you’d need to renew your existing status.)

The editor of Australian Frequent Flyer, Matt's passion for travel has taken him to over 70 countries… with the help of frequent flyer points, of course!
Matt's favourite destinations (so far) are Germany, Brazil & Kazakhstan. His interests include economics, aviation & foreign languages, and he has a soft spot for good food and red wine.

You can connect with Matt by posting on the Australian Frequent Flyer community forum and tagging @AFF Editor.
________________________

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Interesting - maybe I should buy some Avios points with the current Qatar promotion

Reply Like

Probably good news for non-Finnair program members as it'll make it even easier to book Finnair award seats.

Probably bad news for Finnair program members as it entails a switch to a revenue-based program.

Reply 1 Like

Just received an email with more details than that OMAAT blog post.

Hello Guvner,

I'm excited to share the latest Finnair Plus news with you: 2024 will mark the start of a new era of our Finnair Plus program. In early 2024, we are introducing Avios as our loyalty currency, and all your Finnair Plus award points will be converted automatically into Avios, with a new world of collect-and-use opportunities opening to you. At the same time, the Finnair Plus program will become spend-based. It means we will reward you based on your spending on Finnair services, similar to many retail loyalty programs. We will also add new benefits to the program, and our Finnair Lounge on the Schengen side of Helsinki Airport will move to new, more spacious premises in 2024.

This will be new in the Finnair Plus program in early 2024: 

  • The Finnair Plus program will become spend-based, so you will collect the Avios loyalty currency and reach tiers based on the money spent – for your flight as well as travel extra purchases – with Finnair. This means that it will no longer be possible to reach tiers with the number of flights only. Collecting tier points and loyalty currency on partner-marketed or -operated flights will continue to be based on the travel class, booking class, and distance flown. However, you will collect based on miles, not kilometres, flown.
  • Avios, our new loyalty currency, will offer you new opportunities to collect and use your loyalty currency in extensive networks of Avios’ partners, including, a wide range of travel experiences and online shopping brands. Avios is the loyalty currency used by some of Finnair’s oneworld partners’ loyalty programs, British Airways Executive Club, Qatar Airways Privilege Club, and Iberia Plus. Finnair Plus award points will be converted into Avios with a 3:2 ratio. The value of your existing points does not change when switching to Avios, as the prices in Avios will be updated with the same 3:2 ratio.
  • We will review the tier point limits required to reach different tiers to reflect the new spend-based earning of tier points and the switch to Avios, and we will communicate these limits later this year.   
  • Milestones will be a new benefit, meaning you, as a Platinum member, will receive additional upgrade benefits when reaching a certain amount of tier points within your existing tier.
  • The upgrade benefits will be simplified. There will be just one type of upgrade benefit, bringing more flexibility for you: you can easily choose if you wish to use your benefits for long-haul or for European flights. You will get the same amount of upgrade benefits as before when reaching your tier. The required amount of upgrade benefits varies between long-haul and European flights, and it requires fewer upgrade benefits to upgrade from Premium Economy to Business Class going forward.
  • Your possibility to use Avios on award flights is improved: we will increase the number of Classic award seats and guarantee at least 4 award seats on Finnair flights within Europe and 8 on Finnair long-haul flights.*
  • As a new benefit, all Finnair Plus members will enjoy a complimentary internet connection for messaging on our European flights operated with Airbus narrow-body aircraft. In addition, your existing benefit on European flights, the 30-minute Browse package, will be upgraded to a Stream package, which is suitable for browsing the web and social media, and allows you to use streaming services and a VPN.

In addition, we will improve digital customer service for Platinum members in October. You can contact our agents via a priority chat service both in Finnair mobile app and online. The WhatsApp service in English will be available 24/7.

The new, more spacious lounge premises on Helsinki Airport’s Schengen side will open in the second half of 2024 and feature a dedicated area for our Finnair Plus Platinum and Platinum Lumo members. Our current Schengen lounge will continue to serve you until the new lounge opens.

We will communicate more later this year, including the exact date for the changes. The changes to the Finnair Plus program do not require any action from you, and before the changes take effect, award and tier points will accrue, and you progress in tiers as before. At the same time, with the renewal of the Finnair Plus program, many of the familiar benefits, rewards, and opportunities to collect and use your loyalty currency will remain.

Read more on our website.

Your loyalty and your opinions matter to us. I want to express my sincere thanks for your loyalty and the constructive feedback that many of you have shared with us this year. You are warmly welcome to join our Facebook Live event on Finnair’s Finnish Facebook page on Monday 21 August from 5 p.m. to 5:30 p.m. (EET) for questions and answers, and you can send your questions also in advance through Facebook and Instagram. On the same day, we will answer your questions in English on Instagram.

Kind regards,

Ole Orvér 
Chief Commercial Officer 
Finnair

*Excluding flights where our partners have reserved the majority of the seats and flights that do not depart from or arrive at Helsinki Airport.

Reply 6 Likes

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Now if this nice “Avios cartel” can keep the majority of award seats amongst themselves and not release them to other partners that would be great 😝

Reply 3 Likes

Now if this nice “Avios cartel” can keep the majority of award seats amongst themselves and not release them to other partners that would be great 😝

Or all OW shift to Avios to implement alliance wide upgrades….🤫

Reply 1 Like

Or all OW shift to Avios to implement alliance wide upgrades….🤫

Slim chance of that with the relationship between QR and QF.
Let’s hope QR can exert some influence over the other Avios partners 🤣

Reply 3 Likes

This is cool! Look forward to more details.

Reply Like

click to expand...

Slim chance of that with the relationship between QR and QF.
Let’s hope QR can exert some influence over the other Avios partners 🤣

QR can leave OW, and Take MH with them!

But having a single FF currency across OW and alliance wide upgrade makes a lot of sense. Which likely means QF won't be in.

Reply 2 Likes

Interesting observation on the Finnair thread on FT about the changes.

All the Finnair Plus members are livid at the switch to a revenue program, understandably.

But they're also worried about redemptions being swamped by members in the BA/IB/QR programs (Finnair Plus is 10% the size of these programs). Now that they share the same currency, Finnair will no longer be able to have award seats just for Finnair Plus members.

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