BA's CEO's 'apology' is pathetic and totally inadequate...
Absolutely NO assistance given and tough luck if you did not book with BA directly: BA staff tell you that you have to rebook via your travel agent/other airline with whom you booked and, of course, this incurs a rebooking fee... My, and my colleagues/friends' experience with QF-booked other airline flights is one of complete lack of help and obstructiveness.
The total lack of customer support just adds insult to injury.
I imagine that BA support folk are a bit overwhelmed at the moment
I'm very surprised (staggered) with the lack of communication from BA, even their website is poor on information. After the UA debacle I thought that the airlines would have their PR firms all ready to act in case of problems. But maybe this problem is bigger than they could ever plan for.
Surely it was the Russians!.
.....BA did absolutely nothing to help pax find accomodation and did not rebook on to other airlines. .....
I received this "personal" email apology addressing me as customer and sorted to spam as it is a bulk mailout. Spam is where it clearly belongs. Too little too late
Dear Customer,
I know that you were affected by the IT system failure over the weekend and I wanted to contact you personally to apologise.
I am extremely sorry for the significant levels of disruption and inability to communicate quickly; I understand how frustrating this was for you. I assure you we don't underestimate how inconvenient this was and particularly for those customers who missed holidays, special occasions or could not be reunited with their bags.
We have operated a near-normal schedule today but we know we have more work to do and our teams are working hard to support you. We want to offer practical help if you are still experiencing issues caused at the weekend:
Flights – re-booking or cancellation
If you are travelling in the next few days you can check the status of your flight here. If your flight was cancelled as a result of the IT issues you can claim a full refund via our website, call centre or rebook for travel up to the end of November. If you need to rebook your flight please visit ba.com.
Delayed baggage
If you have not received your luggage please do not come to the airport to collect it as we are currently in the process of sorting through the backlog so we can deliver it to you via courier. If you have your baggage file reference you can check the status here. If you need to purchase essential items while you wait on your luggage please do so, keeping any receipts and we will try to reimburse you as quickly as possible. You can make your claim here.
If you are having any problems at all about your delayed luggage please contact our contact centre team
General advice and claims for expenses
Please keep any food, transport and accommodation receipts and you can make a claim for reimbursement through our customer relations teams here.
If you would like additional information about your customer rights and what you can submit a claim for under EU compensation regulation, please click here.
While our teams worked very hard to resolve the issue, the problem continued longer than we expected. The uncertainty that these issues caused and the impact to your travel plans cannot be repeated and we are doing everything we can to put measures in place to avoid this happening again.
I sincerely hope that you will accept my apology.
Kind regards
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Alex Cruz
Chairman and CEO
This is when the true culture of an airline gets shown when everything goes wrong.
No one expects responses to be awesome but recovery needs to be quick and hopefully no further issues in the next few years to rebuild trust.
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