I am just grateful to the community here that alerted about this wine offering.
As my 2 Mexican pesos worth, I do think the UnderWraps section of DM is in the meltdown or experiencing a major glitch/bug.
For example have a look at this Underwraps Riesling.
which is the same as
2019 Premium Reserve Porongurup Riesling | Lake House Denmark
It should not be in the Under Wraps section. It is available at the same price from the producer so what is the point of keeping it hidden?
According to DM "
Under Wraps features mystery wines from renowned producers at unbelievable, member-exclusive prices"
Unwittingly they are engaging in the deceptive and misleading conduct with that section as there are quite a few examples of full retail freight pricing offerings masquerading as exclusive member bargains.
Here is another one for example
https://www.danmurphys.com.au/product/DM_ER_2000003952_CMVS16/under-wraps-mclaren-vale-shiraz that is currently selling for $100
Which they normally sell for $35 Under Wraps (I would not recommend it at either price for the record)
Lets hope they are reading this and will address it.