QFF Program for sale in reorganisation

Discussion in 'Open Discussion' started by pleasureg, Aug 3, 2007.

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  1. pleasureg

    pleasureg Junior Member

    Mar 29, 2007
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    Media reports indicate that in the upcoming board meeting that the QFF program will in allprobability be sold off (possibly to the same company that purchased Canad Air FF program. It all sounds the death knell:evil: for possibly the last of the good FF programs.
     

  2. pauly7

    pauly7 Established Member

    Dec 8, 2004
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    um what media reports? its old news that they are segmenting the company into 4 parts (with no immediate plans to sell a majority of any), of which one is the FF program but I haven't heard anything of them selling 100% of the FF company off....
     
  3. Mal

    Mal Enthusiast

    Dec 25, 2004
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    As I've said before, and will say again:

    The sky is not falling in. Don't panic until you see concrete evidence that you need to panic.

    Selling off the FF scheme could actually be a good move for us FF'ers. Time will tell what happens, and whether it benefits us or not.
     
  4. JohnK

    JohnK Veteran Member

    Mar 22, 2005
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    If worse comes to worse then there is always is AAdvantage.

    Did I just say that? Well just hope that the sky does not fall in and QFF is not sold off to Aeroplan....
     
  5. simongr

    simongr Enthusiast

    Jul 10, 2006
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    Since when is QFF the only good rewards program? Redemption rates are high, fuel surcharges are charged on awards...
     
  6. oz_mark

    oz_mark Enthusiast

    Jun 30, 2002
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    The more important aspect of a loyalty program is what it offers to the membership. It matters much less who owns the program, as long as it is providing benefits.

    Selling the QFF program is neither good nor bad in itself. In fact, splitting it into its own business Or subsidiary within the Qantas group is probably not that much different. It is what happens with the program and changes, if any, good or bad, that affect the membership going forward that we need to concern ourselves with.
     
  7. oz_mark

    oz_mark Enthusiast

    Jun 30, 2002
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    Qantas will retain control of its frequent-flyer scheme

    From SMH:Qantas will retain control of its frequent-flyer scheme - Business - Business

     
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