Qantas Red Planet

[cmon0005]

Is there any evidence that any survey will be 'commissioned' by anyone else except QF?

My read is that Red Planet and the 'surveys' are simply QFF loyalty getting you ( generic) to divulge your personal tastes, preferences, dislikes etc, and the weight you place on issues, so they can go to third parties and offer to sell them your email address ( to be used via QF) for very targeted promotions.

Ability to target very precisely makes the email address much more valuable.

I think this part of the Terms and conditions covers the fact that clients 'commission' surveys based on what information they are after, however only aggregate data will be provided back to them unless otherwise specified.

Individual level information including survey responses or personal information is never disclosed to our third party research clients without your explicit consent. All personal information will be treated in accordance with our published privacy policy. We may ask you for permission to pass data onto our research clients in a form that allows you to be personally identified. If you consent, we will ensure that this information is used for the purposes of research only.

 

[RooFlyer]

Ah, ok, there goes that theory .

But QFF still has the individual data in house. Anything saying they can't use the individual responses for their own targeting marketing ( and through the mall etc, they sell a big range of stuff).

 

[RooFlyer]

For instance " hey, third party cruise seller ... We have at least 5,000 members who say that they want to go on a cruise this year. For $x we can have a targeted competition, prize of points which you will buy from us, involving your business".

Lots of ways to skin that cat. All using your survey responses to help others sell stuff to you, with QFF clipping the ticket a number of ways.

 

[QF WP]

There's nothing to say that we are always truthful in our responses - I know that the longer a study goes and the more inane the questions, the less likely my answers correspond to reality. If they go beyond my expectation, I close out, delete the email and move on - so as not to waste any more of my time. I'd rather answer 4 shorter surveys over a 2 week period than 2 long ones

 

[kpc]

I did the 2 surveys and they were completely irrelevant to flying / travel as I initially thought. I ultimately gave the answers that ended the survey as quickly as possible, and it would be unlikely that I would continue to do them in the future.

 

[QF WP]

...if the questions remained along the same lines. However kpc, let's hope this was only the "testing" phase of the marketing plan - because if it is anything like the Woolworths "At Home" surveys, then I'll be right behind you in dumping it like a hot potato and letting them know my displeasure in being fleeced of information that they can sell off. There needs to be sufficient rewards for us to continue.

Then again, I could have fun and tell them the exact opposite of what my true answers were...

 

[Cynicor]

...if the questions remained along the same lines. However kpc, let's hope this was only the "testing" phase of the marketing plan - because if it is anything like the Woolworths "At Home" surveys, then I'll be right behind you in dumping it like a hot potato and letting them know my displeasure in being fleeced of information that they can sell off. There needs to be sufficient rewards for us to continue.

Then again, I could have fun and tell them the exact opposite of what my true answers were...

You tell the truth?

 

[RooFlyer]

...<snip>

Then again, I could have fun and tell them the exact opposite of what my true answers were...

Then what would happen is that you'd still be marketed to, but for stuff you don't want

 

[Stoopidsteve]

You tell the truth?

It was this or Jack Nicholson's line from "A Few Good Men"

 

[wandering_fred]

Maybe QF management should think about the text in the last post when considering the reasons for their FF membership "loyalty"?

Happy wandering

Fred

 

[pjm99au]

I have low to no expectations that these surveys have anything to do with Qantas and the service / services it provides.

Rather I think that it is a commercial proposition selling the opinions of its extensive FF base to external parties on unrelated matters of interest to those parties.

Qantas does its own research on the services it provides both on line and in focus groups. Happy to be proven wrong but I don't think these surveys are intended to replace or augment those existing research streams.

 

[QF WP]

You tell the truth?

Sometimes, when it suits me...

Then what would happen is that you'd still be marketed to, but for stuff you don't want

Which makes it easier to delete (or have sent off automatically to my junk folder) - so I waste less time than actually being marketed to for things that I might spend some time considering.

Meanwhile, I am off doing my own research unshackled by the marketeers

 

[$CJ]

Sign up main text : "As always, your personal information will remain private and confidential"


Prize conditions small print: "The winner will be notified by phone or by email within 2 working days of the each draw date using the details listed in their Qantas Frequent Flyer profile and their name will be published in The Australian newspaper within 3 days following each draw date"

 

[JohnK]

They must be a bit confused, as they sent me this same email twice (2 days apart) well after I complete it the first time

I'm not completing it again - you have my answers already

I think you'll find mailing lists are generated 1-2 days before sending out.

I believe that's why you see 2 reasonably low Everyday Rewards offers before they catch up with your spending pattern.

 

[mannej]

Have a link to 2 survey's.

Completed the first without an issue, however this pops up when I go to complete the second survey.

 

[Mike65]

same thing just happened to me

 

[RickyT84]

Received an invite from QF and signed up.

Complete my two surveys without issues and fingers crossed for the lucky draw.

 

[Deleted member]

I did the 2 surveys and they were completely irrelevant to flying / travel as I initially thought. I ultimately gave the answers that ended the survey as quickly as possible, and it would be unlikely that I would continue to do them in the future.

Mine too. BUT the relevance may in fact be to how flying / travel needs to be marketed.
I often wonder if travel groups ever considered polling groups with s more specific demographic? Like AFF. We are ( for the most part) frequent fliers, avid food and wine consumers , and usually hell bent on extracting the very last drop of advantage in what we do when travelling. To maximise the experience. One can't help but think we could be our own worst enemy in this regard. Look at the demise of the FASA/JASA ( old time version)

 

[grussellt]

I hope that the grammar of Red Planet will improve as surveys are rolled out. The initial invitation stated "The panel is comprised of Australians like you who who are willing to express their views and share honest opinions..........". I would accept "the panel comprises" or the "panel consists of" in preference to the wording used. Of course any Americans, Brits, Lithuanians, etc who may be members of QFF may wonder if they are excluded.

 

[Boca68]

I recieved an invite for the Red Planet surveys over a month ago. Still have yet to get any invitations to complete a survey? Reading the thread, makes me wonder if I screwed something up? As it seems others have at least recieved 1 or 2 invites. If not,more.

edit: doh! just checked gmail spam folder, as suggested.... 5 invites....oh well, some free time this afternoon.

edit#2: really was only 2 invites. Just , initial invite, plus a re-send of 1st invite, plus 1 more.