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Fake Qantas Facebook page

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moa999

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Just amazed it has 4600 like when it is so obviously fake.

Fictional character on the main blurb.
Qantas-Australia as the username.

Facebook is just very poor at policing these things
 

Austman

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Looks like it's been deleted now. Still a few more suspicious Qantas xxx IDs though.
 

love_the_life

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Yep, seems to be gone as I get:

Sorry, this page isn't available

The link you followed may be broken, or the page may have been removed.
 

harvyk

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I really wish that they would start forcing people to undertake a "staying safe on the internet" course before they are allowed to sign up to an ISP / mobile phone plan, complete with mandatory refreshers every couple of years to keep people apprised of the various scams and dangers on the internet.

These ones have even been shared by a couple of my facebook friends whom I thought where more tech savvy than that, despite the fact that they had all the markers of a facebook scam.
 
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I really wish that they would start forcing people to undertake a "staying safe on the internet" course before they are allowed to sign up to an ISP / mobile phone plan, complete with mandatory refreshers every couple of years to keep people apprised of the various scams and dangers on the internet.

These ones have even been shared by a couple of my facebook friends whom I thought where more tech savvy than that, despite the fact that they had all the markers of a facebook scam.
It is called greed - Dr FM shared this on facebook - she would have been so overcome at the thought of first class flights she wouldn't have thought further than her nose.......(That and being so busy with doctor stuff, it probably would have been an almost reflex action).
 

Mr_Orange

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BAM1748

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Plus of course it's Airways not Airline.

I wonder how much profit a business like QF gains directly from having a Facebook page i.e. do they need it, I certainly don't choose to spend money with a business because of it. (I'm not on FB incase you hadn't guessed) :mrgreen:


Matt
 

harvyk

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Plus of course it's Airways not Airline.

I wonder how much profit a business like QF gains directly from having a Facebook page i.e. do they need it, I certainly don't choose to spend money with a business because of it. (I'm not on FB incase you hadn't guessed) :mrgreen:


Matt
The question is typically not how much money does a company make by having a FB page, but rather how much damage could be done if it didn't have one.
There are those whom have drunk the social media kool-aid and is convinced that 110% of all sales happen because of a social media presence. Funny enough those same people have trouble when I ask them to quantify the value of a "like".

If a company did not have a facebook page / a twitter / an "insert name of popular platform here" then the question of "why not" might come into play and that could actually lose sales. You also might lose (the illusion of) control of your brand on that platform. I say illusion since unlike more traditional marketing streams, you have no real control of your brand on these platforms.

Also these are good platforms to get your message out there / communicate with customers in a very quick and easy way. Most people don't think twice about sending in feedback in 140 characters or less, but they might not go to the effort of an email. These platforms give a feed to your customers which they are typically monitoring 24 x 7, where as most people don't jump onto the QF website as part of their daily routine (even on days they travel).

Just some reasons why a company might consider an FB profile.
 

burmans

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Funny enough those same people have trouble when I ask them to quantify the value of a "like".
Not sure I agree the logic that if its difficult to quantify, it means there is no benefit. Its difficult to quantify the value of good customer service also but that doesn't mean there is no value in it!
 

harvyk

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Not sure I agree the logic that if its difficult to quantify, it means there is no benefit. Its difficult to quantify the value of good customer service also but that doesn't mean there is no value in it!
Good customer service can easily be quantified, a person whom has had a good experience is more likely to purchase from that company again, however the problem is that it doesn't work in reverse since people are creatures of habit, how many people say "I'll never fly Ryanair again" after a bad experience, only to then fly with Ryanair on their next holiday because of price factors alone?

In your service example, there are people employed by companies to determine exactly how good / bad their customer service can be before they don't make more money / lose more money. They could only get this balancing act right if customer service was quantifiable. It is the reason why Qantas (and numerous other companies) have a tiered customer service model, with access to certain levels based on your perceived value to the company (in QF's case, it is easy since each customer has an individually assigned status).

A genuine facebook "like" gives a brand a good indication of the number of people whom might consider purchasing from that company. But there are many cases of companies purchasing "likes" to simply pump up their own ego's. (Certain political parties are very guilty of this), and since a "like" takes virtually zero effort on behalf of the liker, it is not exactly a very good measure of a brands actual potential, and often the "like" is the result of the "liker" seeing one post which they enjoyed. How many facebook pages are there out there where the vast majority have "liked" the page, but the liker has zero intention of actually purchasing from that company? How many people actually go back and clear out their list of "liked" companies?

I'm not anti facebook as a communications medium. Personally I think social media is a really good communications medium for companies to interact with consumers and consumers to interact with companies. But just like with TV advertising where only a small percentage of viewers of your ad might actually do anything about it, a "like" really is nothing more than a viewer indicating to the company that they saw the companies TV advertisement and they thought it was amusing. How many amusing TV ad's are there which whilst you might enjoy, you have no intention of actually following up with the company?
 
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