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From OMaaT
British Airways’ Exclusive New “Group 0” Boarding
Not going to affect me, but the high spenders will love it; I suspect the F pax not so much.
But 10 boarding groups?
British Airways’ Exclusive New “Group 0” Boarding
As of March 26, 2024, British Airways will be rolling out Group 0 boarding on all flights, in addition to the existing Group 1-9 concept. Group 0 is intended specifically for British Airways Gold Guest List and Premier customers. Gold Guest List is for those who rack up lots of Tier Points (by flying British Airways a regrettable amount), while Premier is given to those who control big corporate travel budgets, and to other people who are very important to the airline.
The idea is that these Group 0 customers will be able to board before Group 1, which includes British Airways first class passengers, as well as oneworld Emerald members.
Not going to affect me, but the high spenders will love it; I suspect the F pax not so much.
But 10 boarding groups?