Fly With Friends For Less - VA's dumbest promotion ever?

Discussion in 'Virgin Australia Velocity' started by smit0847, May 9, 2014.

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  1. smit0847

    smit0847 Established Member

    Aug 24, 2011
    4,041
    1,404
    Melbourne
    My partner pointed out to me what poor value VA's latest promotion is - Fly with Friends | Virgin Australia

    On Saver an Saver light fares the discount for booking 2-9 pax instead of only 1 is a maximum of $7 per person (even on MEL-PER), some discounts on shorter routes are a whole $3 pp. Normal specials are cheaper than some of these 'discounted' fares anyway,

    This to me, is not even a promotion. A 'second seat 20% off' would be a much better promotion.

    Why did they bother to promote it when its such a miniscule saving?
     

  2. rioter

    rioter Member

    Nov 17, 2013
    231
    35
    Some of the business class fares attract a bigger saving but i agree. I actually laughed out lout when i saw the "savings"
     
  3. rofl. It's peanuts !! Just give us a bag of peanuts as we board
     
  4. under the radar

    under the radar Established Member

    Apr 8, 2010
    1,085
    598
    clever/emotive marketing...the average 'jo blo' sees 'FLY with FRIENDS for LESS'..they don't bother to research other options..(and often those other options have more flexible conditions/terms)....all they see is FLY/ FRIENDS/ LESS...they book/jump at them (impulse buying).. without reading the often 'restrictive' terms/conditions... happens in many other instances as well
     
  5. rioter

    rioter Member

    Nov 17, 2013
    231
    35
    In most cases i would agree with you. However all they have to do is look an inch to the left to see they are only saving a few dollars.
     
  6. hgwells01

    hgwells01 Member

    Mar 25, 2007
    276
    58
    Newcastle NSW
    Yes I was ready to take advantage of it and thought pfft! Didn't inspire me to grab a group of friends and head off somewhere.
     
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