Feedback on the AFF website & brand refresh

[admin]

As we announced on Tuesday, AFF is getting a new website and brand identity! Later today, we'll relaunch AFF with a new logo and the website will have a new font & colours.

You can read more about the changes, and the reasons for them, here:

Australian Frequent Flyer Has a Fresh New Look & Feel

Australian Frequent Flyer (AFF) has a fresh new website and brand identity! Here's a summary of what's changed - and importantly, what's not changing.

www.australianfrequentflyer.com.au

The changes to the forum are mainly cosmetic, and the way you navigate around the AFF forum hasn’t changed. But we have overhauled the home page, articles and related pages with a completely new design and user experience. These changes bring AFF into the modern age and should significantly improve your experience when browsing AFF.

We’re starting this thread as a place where you can leave your feedback, discuss the changes and report any bugs or issues that you come across.

It’s inevitable with any major change that there might be some teething issues. Our IT team will endeavour to fix any bugs that you report, and we appreciate your patience as we work through them.

If you prefer the old forum appearance, you do have the option of continuing browsing AFF in the old style. To do this, go the forum and scroll down to the bottom of the page. On the right-hand side of the page footer, you can click “AFF Style”:



Then, select “AFF Classic Style”:



When you’re logged in, you’ll then continue to view AFF using the old appearance.

Please note that, while the old style will continue to work for some time, it will no longer be maintained with future updates.

 

[samh004]

Looking forward. Having gone through at least one of these in the past I understand it can be difficult to please everyone and there will always be teething issues that you can't see in testing.

 

[blackcat20]

I currently use the "Alternative" style because the new fonts/colours last time were impossible for me to read. Can we please make sure there is something similar in the makeover?

 

[DejaBrew]

Exciting! Look forward to seeing the updates.

 

[flyguy77]

Initial Feedback - all looks shiny and modern but overall not a huge fan.

Logo & Colours Fine.
Font don't love.

Looks like changes are more about pushing credit cards & monetising sign ups - shoved in your face before anything else a-la Pointhacks.

Can't see actual recent content or articles without searching for them clicking other things.

But of course it's your website & a business that needs to make money so do whatever you want with it. Just a turn-off for me personally.

 

[pab11210]

Not loving it so far - agree with flyguy77, we are here to read the news and updates, not to just sign up for credit cards and offers.
Stick to the core of what people come to your site for and make it easy. That will build trust and ultimately will help to sell your cc offers etc.
The Point Hacks redesign has absolutely lost me... scrolling all the way to the bottom to read articles is a disaster and a huge mistake.

 

[flyguy77]

Honestly looks like both AFF/PH are copying websites like The Points Guy (sometimes blatantly so from a design perspective) which has been rubbish for years as it's purely about monetisation.

 

[pab11210]

My favourite site which is still so simple and easy to read is onemileatatime. Best content and easiest navigation.

 

[RealtimeY]

 

[AuSammy]

I’m guessing a lot of time & effort for “meh”

 

[Hunter4vr]

Barring the comic sans looking font, it's an odd choice having the logo in blue while everything else is purple, just doesn't look right.

 

[Bindibuys]

Talking about colour...... my AFF pages have turned purple?

 

[DejaBrew]

Talking about colour...... my AFF pages have turned purple?

Thread 'Feedback on the AFF website & brand refresh'

Yesterday at 7:06 AM

As we announced on Tuesday, AFF is getting a new website and brand identity! Later today, we'll relaunch AFF with a new logo and the website will have a new font & colours.

You can read more about the changes, and the reasons for them, here:

Australian Frequent Flyer Has a Fresh New Look & Feel

Australian Frequent Flyer (AFF) has a fresh new website and brand identity! Here's a summary of what's changed - and importantly, what's not changing.

www.australianfrequentflyer.com.au

The changes to the forum are mainly cosmetic, and the way you navigate around the AFF forum hasn’t changed. But we have overhauled the home page, articles and related pages with a completely new design and user experience. These changes bring AFF into the modern age and...

• admin
• Replies: 136
• Forum: AFF Website and Brand Refresh

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[flyguy77]

View attachment 461670

lawsuit incoming. I did think it looked quite familiar!

 

[DejaBrew]

Spotted some heading font colour issues in the new AFF theme....

 

[pauldab]

The colours and style work really well using Dark Reader (extension to make all websites dark mode)

 

[kpc]

I dont like the purple fonts...is it possible for me to revert to the old website?

 

[A321]

Not a fan of the typeface used - quite cartoonish. And that plus Finnair logo

 

[bPeteb]

Unusual colour choice but unlike others I like the font. UI/CX (not airline codes) is the space that I've worked in for years now. I know how much work would have gone into this.

 

[DejaBrew]

I dont like the purple fonts...is it possible for me to revert to the old website?

Assuming you're talking about the forum theme, yes you can -:

At the bottom of the page...



Then select one of the "Classic" themes...