Everyday Rewards Targeted Offers

[JohnK]

Almost the same every week

Spend $120 for 900 bonus points

spend $140 for 1100 bonus points

Spend $130 for 900 bonus points

x2 points

Note my account has not had an offer for quite some time.

 

[Mr_Orange]

Completed a 2000 points for $260 spend in one or more shops, this week. The one or more stipulation certainly helps.

 

[RB001]

First time in quite a while - absolutely nothing for Woolworths.

 

[blackcat20]

Didnt do last weeks $170 spend so this week I have a $200 spend (for 1200 points)

 

[Mr_Orange]

For BUPA members, 6x points and 3% off selected gift cards in the Everyday Gifting part of the app.

That's a nice 6% off in total.

 

[Tiki]

Well I won't have to buy soft drinks until after Chrissy! I'm surprised more people aren't jumping on this. It was posted on Facebook. Even non-QFFers get $6.30 off a 12 pack priced at $9.95. It's targeted, my husband didn't get it but stocks are plentiful.

 

[DejaBrew]

3x points on selected pantry essentials.
500 points for a $10 spend on skincare, sunscreen and cosmetics.

Didnt do last weeks $170 spend so this week I have a $200 spend (for 1200 points)

After not getting anywhere near it last week, seems Woolies are maintaining eternal optimism by sending me another “1600 points for $300 spend in one or more shops” offer

 

[DejaBrew]

One final offer that I will absolutely use though -:

Up to 5000 points over your next 3 shops using Scan&Go Trolley.

Scored my first 1000 points bonus for this offer over the weekend. Will easily get the remaining 4000 bonus points in the next week or so. No minimum spend criteria either which is nice.

 

[blackcat20]

I've got other assorted offers
10x on beauty products
15x on fresh poultry
10x on confectionery and oreo products
10x on red bull
10x on various pet brands

 

[Dr Ralph]

Spend $110 get 900 points.

Try again Woolies.

 

[prozac]

First time in quite a while - absolutely nothing for Woolworths.

As good as nothing. Spend $150 for 1200. Yeah nah.
I am boycotting Coles/Flybuys for next 4 weeks. WW offers me the best mark-downs so I'll make it up buying sub-half price d'Affenois cheese.

 

[Happy Dude]

Well I won't have to buy soft drinks until after Chrissy! I'm surprised more people aren't jumping on this. It was posted on Facebook. Even non-QFFers get $6.30 off a 12 pack priced at $9.95. It's targeted, my husband didn't get it but stocks are plentiful.

Our household wasn't targeted. Par for the course unfortunately when it comes to offers to get excited about even bother with. All our offers are like @blackcat20's. No spend based offers at all.

 

[MELso]

500 points for a $50 spend over one or more shops. Would've preferred the flexibility of a 10x spend offer.

And 15x points on freezer items.

 

[Tiki]

Our household wasn't targeted. Par for the course unfortunately when it comes to offers to get excited about even bother with. All our offers are like @blackcat20's. No spend based offers at all.

I do make an effort to buy products they offer bonus points on. These are usually products I have purchased before. We drink a lot of soft drinks. I ended up with 6000 QF on Saturday and I went back for another 14 cartons for 18,200 WR - 9000 QF. I wish I had cash flow for more!

My spend offer this week was $260 for 2200 WR. Not good enough!

 

[chrispy3276]

1200 points for $20+ spend on skincare, sunscreen and cosmetics (got an 800 points for $15 last week that I didn't use, so surprised for back to back weeks with amount and points going up).

That's it though. Been around a month since I've had a general spend offer.

 

[AIRwin]

Been around a month since I've had a general spend offer.

Same - I've been in drought since early July

 

[Aeryn]

Nothing i can use, offers on pet food (i don't have a pet), red bull (I've never bought it and never will) and baby products (don't have a baby). With all the data they collect you'd think they at least try to tempt you in categories you shop in.

 

[Mr_Orange]

Nothing i can use, offers on pet food (i don't have a pet), red bull (I've never bought it and never will) and baby products (don't have a baby). With all the data they collect you'd think they at least try to tempt you in categories you shop in.

I have those same useless offers. I have never bought pet food, ever, from anywhere so why does Woolworths keep sending me offers for pet food.

Do they think that the subliminal messaging is going to work and that I'll start buying pet food even though I don't have a pet?

They really need to add a "swipe away" option for offers that are not wanted so that they get hidden.

 

[DejaBrew]

Do they think that the subliminal messaging is going to work and that I'll start buying pet food even though I don't have a pet?

Maybe they think you'll buy a pet, at which time you'll need to buy pet food.... and perhaps even a pet insurance policy (hello Everyday Insurance!)? You may then feel like you need to buy some Red Bull so you have the energy to keep up with your new pet's endless energy reserves, and perhaps you'll need to buy some baby products to help deal with those little accidents.

You're not currently a pet owner, a new parent, or an energy drink consumer - but that doesn’t mean you won’t be soon, or that your network doesn’t include people who are. Theoretically, targeting you could potentially tap into three behavioral patterns -:

1. You may not have a pet now, but you're likely pet-adjacent.
2. You may be part of a demographic that’s approaching (or is surrounded by) parenting milestones.
3. You don’t currently drink energy drinks, but you may be involved in work/life contexts where alertness and performance matter.

Even if you're not the primary consumer, you're most likely part of the economic ecosystem of those who are. That makes you a (potentially) valuable target for marketing campaigns designed for influence, gifting, and potential conversion. Well, either that, or Woolies is simply sending these offers to all and sundry because that's what the various product manufacturers are paying them to do

 

[Mr_Orange]

Woolies is simply sending these offers to all and sundry because that's what the various product manufacturers are paying them to do

This!