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Thanks for the heads up @kamchatsky - having QF Lifetime Gold there is definitely incentive to start with another program instead, and for my international requirements out of Sydney, CX have most bases covered.
 
These actually look like pretty much all positive changes!

I was expecting to see this announcement being combined with a "oh by the way, earn is now revenue-based" or something. Am I missing something? 😂
 
Airlines seem to struggle making a name for new higher statuses - Platinum One, Platinum Plus, and now Diamond Exec (not even Executive).

One symptom of this sometimes is that what used to be top tier, e.g. CX Diamond here, will start to feel sidelined (no doubt QF has experienced this to a degree). Interesting how Diamond Exec is merely twice the effort of Diamond; typically amongst CX's peers, it takes much more than that.

Does CX have lifetime statuses? If not, banking Diamond years is a fair benefit in place of something like it.
 

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