For routes yes, they come in for everyone, for individuals they do it for different people at different times of the year.
It's a bonus gift not a right, I would just book your trips and if it comes through great.
Matt
If one has already booked the flights and then receives the offer, will the flights automatically be eligible for the double status credits? Or is cancelling and rebooking the way to go (considering the seats are still available)?
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It usually specifically states the double SC offer is for new bookings to be booked and flown within very specific time periods...in my experience anyway.