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Extra, extra! How airlines will make you pay
The article above, links to a page by Ryanair on how to avoid the "extra" fees, its a classic read (http://www.ryanair.com/en/notices/gops/110914-AVOID_FEES-EN-GB):
I note that they fail to mention, you can avoid all the above by simply not flying with Ryanair...
Major airlines struggling to maintain profits in the face of stiff competition and rising fuel bills are increasingly looking at sales of non-ticket extras as a way to boost earnings without harming their reputations or alienating customers.
Low-cost pioneers such as US carrier Southwest Airlines and Irish group Ryanair, have been cashing in on such alternative or ancillary revenues since their advent, pushing sales of everything from teddy bears to train tickets, bacon sandwiches to baggage charges.
Extra, extra! How airlines will make you pay
The article above, links to a page by Ryanair on how to avoid the "extra" fees, its a classic read (http://www.ryanair.com/en/notices/gops/110914-AVOID_FEES-EN-GB):
How Do I Avoid Paying Optional Fees?
Here at Ryanair, all of our optional fees are designed to encourage passengers to travel in a low cost way, which enables Ryanair to save costs and pass on these savings through the lowest possible fares to you and your family. So here’s an easy guide on how best to avoid these optional fees:
Administration Fee–is avoidable by paying with Ryanair's free form of payment
UK residents only - Click here to apply for a UK Ryanair Cash Passport
Republic of Ireland residents - Click here to apply for an Irish Cash Passport
Priority Boarding Fee - is avoidable by simply not selecting this service.
Reserved Seating Fee – is avoidable by simply not selecting this service.
Airport Boarding Card Re-issue Fee – is avoidable by simply presenting your online boarding pass at your departure airport.
Checked Baggage Fee - is avoidable by simply travelling with no checked baggage.
Excess Baggage Fee – is avoidable by simply complying with Ryanair’s agreed baggage weight limitations.
Online Check-In Fee – is avoidable by simply purchasing the lowest advertised promotional fare that includes the online check-in fee free of charge.
I note that they fail to mention, you can avoid all the above by simply not flying with Ryanair...