Thanks for the tip - will be keenly watching. Again the comments from the administrators paint an encouraging picture.
Though the rhetoric was similar with Ansett back in the day, this feels different to me and VA is an inherently strong company. As I've said before, they have an asset base, a lounge network and an operation that with some restructuring is something to really like. The brand is rock solid too. Though on reflection this does sound a bit like Ansett...Virgin have shown consistent ability to make strong money in the domestic market though.
You can bag Borghetti all you like, and he has made his mistakes, but he had a mandate from the shareholders and fulfilled it. The objective was strategic, not financial, and while it cost a LOT of money they fulfilled that strategic objective. Unfortunately things elsewhere went a different way (Hogan & his plan being booted from
Etihad) which meant the ownership of VA got tangled up in a messy web of competing interests.
But they built a fundamentally strong airline with a very strong brand and an extremely strong frequent flyer program - which in combination with each other might just see them through.