Virgin loses ' too old to fly' appeal

Discussion in 'Travel News' started by Dave Noble, Apr 5, 2007.

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  1. Dave Noble

    Dave Noble Senior Member

    Oct 10, 2005
    Full article at Virgin loses ' too old to fly' appeal - Travel -


  2. Maca44

    Maca44 Established Member

    Sep 2, 2005
    They probably used United Airlines as a benchmark
  3. Member

    Nov 28, 2006
    I believe Virgin Flair is to blame. Although I don’t think discrimination is intentional, I see it as somewhat institutionalised at Virgin businesses.

    Virgin Flair, as a policy, promotes DJ with a perception of - not just ageism, but also sexism and racism. Maybe in Britain (home of the page 3 girls) it makes good business sense to promote your business with young, blonde, buxom model types, but I hope, that is an image best left to the Australia of the 80’s and the online Playboy Mansion. :oops:
  4. clifford

    clifford Established Member

    Jul 6, 2004
    Canberra / London
    I don't personally see much "sexism and racism" in DJ, but the ageism is overwhelming, allied with a good dose of frivolity (lack of professionalism).

    Might be OK when trying to sell pop music, but it puts me off flying with them. I fly quite a lot of LCC's (when I'm footing the bill), and in my opinion, DJ's cabin crew are the worst by a large margin. Pity really, as otherwise DJ could be quite a good airline.
  5. Member

    Nov 28, 2006
    For example, their website use to have different pictures of happy, smiling crew at the bottom of many pages. I just checked - they have gone now:) , but I never saw any group picture include someone who wasn’t Caucasian in appearance! Hopefully, things have already started changing.

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