I travel to the US probably 20-30 times a year. I can't say I've noticed any major changes since the beginning of the Trump era, but it still doesn't rate overly highly on my list of places to visit for leisure. I guess I get the benefit of shopping on works time, but other than that, there's not a lot in the US that does it for me. I do enjoy how welcoming the people are and how great the service is. I really hope that doesn't change as they move towards these federal policies that seem to be anti-foreigner