- Dec 8, 2004
Well at least you save moneyUpon further reflection, as a LT Gold, I'm now sort of glad that Qf made the threshhold so ridiculously high....if they had made it say 40K, I may have wasted money and time trying to achieve it....so I'm not shackled to Qf anymore and can continue flying other better, cheaper premium products! Thanks Qf for the own goal....so great at marketing and spin but totally don't get it!
I respectfully disagree with you though. Again as per my post up thread, QF are the ones sitting on all the data. We can’t even have an educated guess about the number of people projected to hit LTP. Just because it is out of reach for you doesn’t mean it’s an ‘own goal’ and they ‘totally don’t get it’. It just isn’t for you.
It is abundantly clear is that it hasn’t been designed for the average AFF air warrior trotting around hitting platinum and eagerly waiting for double status credit offers to scrape in another level higher.
It has been designed for the people who don’t even know what a double status credit offer is and think of getting on a plane as riding a bus - not some special experience to write a trip report about
It’s been designed for people like my consultant friends up thread.
That’s not to say that perhaps they should look at what they do for LTG people who will never get LTP as a retention mechanic - BUT (and this is the key) I very strongly suspect the people actively targeting LTG then deciding to jump off to another FF program OR airline are a TINY TINY TINY minority. Though on AFF they are a LOUD and boisterous rabble
The final point again and this is the killer, is that I strongly suspect that the main reason that I’m sure QF DON’T see flyers who just got LTG just evaporate overnight from their business (despite what we hear from people on AFF) is that they don’t control their $ spend or flying.
Their company does. QF makes its margin thorough capturing high yield corporate spend. Everyone knows it, VA tried to redesign their ENTIRE business model to get a better share of it (and pretty much failed). So QF directs it’s efforts there to maintain a high share of business travellers. And would LTP be an amazing tool to keep that business? sorry nope.
I’m sure we will hear much of this 75k and how Mr AFF member will never get there in 150 years, but that’s why.