Justchecking
Active Member
- Joined
- Jun 6, 2010
- Posts
- 921
Well the past week has seen a lot of news about airlines cutting routes, shutting down, in financial strife. Nothing new really except that it's happening at an accelerated rate lately. Is it a case that aviation expanded beyond it's reasonable market? Or has the market shifted? 15yrs ago you had national carriers that flew lots of long routes as well as their domestic network. The biggest and brightest had global reach albeit via a limited number of major airports. Now the flag carriers are pulling back their reach faster than you'd recoil from placing your hand on the hot stove. Are we seeing an industry that went for expansion at all costs and reached the limits of it's market?
It seems lately it's all about alliances and if you're in one of them you can pull back to home turf and maybe one stop beyond, before you hand your passengers over to the next airline. Share the profits and benefit from not flying aircraft and crew to every major destination on the globe. Lower costs, greater destination choices and focus on investing in your home market with lounges and all the other bells and whistles.
Which brings me naturally to Virgin, our once LCC who's decided to play in a bigger pond. Although there hasn't been much international expansion at this stage, do you think we will see a bigger VA offshore presence or will they play it safe like their partners and competitors and limit their international network to the hubs of their alliance partners? If so, does that cap VA's international presence at SIN, AUH, LAX?
And whoops! I've posted this in the wrong forum. If a mod would be so kind....
It seems lately it's all about alliances and if you're in one of them you can pull back to home turf and maybe one stop beyond, before you hand your passengers over to the next airline. Share the profits and benefit from not flying aircraft and crew to every major destination on the globe. Lower costs, greater destination choices and focus on investing in your home market with lounges and all the other bells and whistles.
Which brings me naturally to Virgin, our once LCC who's decided to play in a bigger pond. Although there hasn't been much international expansion at this stage, do you think we will see a bigger VA offshore presence or will they play it safe like their partners and competitors and limit their international network to the hubs of their alliance partners? If so, does that cap VA's international presence at SIN, AUH, LAX?
And whoops! I've posted this in the wrong forum. If a mod would be so kind....
Last edited by a moderator: