Interesting new products, always great to see some innovation at an airline, but two immediate thoughts off the top of my head;
I liked the separate bed and seat idea when LH introduced it, so not surprised to see it start to pop up at other airlines... But I predict that only having 2 forward facing, window adjacent, First Class seats - will become a problem for them.
I also like the refinements to the Business Class seat, but EY's new business class seat ("studio") isn't anything revolutionary (for goodness sakes, even Qantas is about to introduce a similar version of the seat on its A330s)... However, someone at EY should have taken a look over at what Oman Air is doing in Business! (As per image below)
Business Class | Oman Air
Yes, that Oman Air picture is Business Class, not First Class (they also have a First Class).