BA Returns To Profit

[straitman]

This should be of interest to most people here.




BA Returns To Profit


Oct 29, 2010
By Max Kingsley-Jones [email protected]
LONDON

British Airways attributes is first positive result for two years in the first half of 2010 to its ongoing drive to reduce costs and a rebound in yields.

As the airline prepares to merge with Spanish carrier Iberia in January, it has reported a pre-tax profit of £158 million ($251 million) in the six months to Sept. 30, compared with a loss of £292 million in the same period last year. Improved yields drove revenue up by 8.4% to 4,447 million, while costs fell 1.5%.

 

[simongr]

This is good news for the industry as a whole I feel. A profitable airline has the reserves to invest to improve the product and thus put pressure on other carriers to improve their product.

The only downside I see is that this might spark off the unions again wanting their pound of flesh...

I would love to see a revamp of their WT+ product to make it compete more against QF...

 

[samh004]

The only downside I see is that this might spark off the unions again wanting their pound of flesh...

If I was them I’d focus on the pension deficit solely, as that should be the most important thing to their members surely. But the article does say that they expect their latest proposal to be accepted, that’ll be useful.

 

[Dalescott]

See what happens when you screw your FA's, you return to profit. Just look at Qantas, and Jetstar, does not help with inflight service though. Maybe BA should get there FA's from Russia, or some other places. Because there FA's are worse than Qantas, and thats saying something.