I haven't heard anything official about going back to an LCC and I highly doubt that would happen. VA are a strong player in the Australian aviation market with their current product and have a loyal base of flyers who prefer their current offering to QF, particularly their business class and lounge offerings. It would be in the best interest of VA and/or the new owner to keep things as they are.I hope they make it through the process and come out a stronger player. Lots of talk about becoming a budget airline. Not a fan of that personally. I think that 2 class domestic is the way to go. Keeps Qantas in check.
My guess is that VA will remain as is, a mid-full service carrier. Not only to retain their market share and FF base, but to continue to be a viable competitor to QF.ExecutiveTraveller has a bit about VA mark2, that it will be very different.
Wonder if we will ever see VA mark2 have a J class anymore, or even if lounges will still play a part in the business.
I had quite high hopes with AN mark2 at that time, so many years ago.
VA mark2 has to keep costs down, so we would probably loose the cheap ways of getting status, VA mark2 might even stop the FB SC earn.
Will probably have to get use to VA mark2 being a LCC, which would be the best way to save $.
Guess what the old VA had for us, was very very good, but those days are ((probably/most likely)) gone.
It's a bit premature to say that it's going.Grateful for all the wonderful staff I've encountered with Virgin. From the kind greetings at the lounge. The smile and welcome when boarding, especially in Honiara. The crew who went above beyond. Particularly on the trans-Australian and trans-Tasman flights. The upgrades, the lounge entries in Sydney and Brisbane. So much, so sad that it's going.