Qantas pleads for Australians' support

[ANstar]

Perhaps they could start by getting rid of this direct earn rubbish - start being a customer friendly airline than one that acts with arrogance.

 

[anat0l]

Public grovelling. The last resort of the scoundrel. (Almost)

This is sad and embarrassing. Where are DJ and why are they not having a field day on this?

Someone in the marketing or communications departments should be dragged out into the street, publicly humiliated and shot.

 

[Platy]

Parhaps QF management are stupid enough to believe that a significant nationalistic feelgood factor towards the Flying Roo prevails?!

Maybe DJ don't even have to point out such idiocy from QF

I can see the QF marketing now...outside every Australain airport a chorus line of kids singing the Australia home song

I can see the counter punch from DJ - a chorus line kids wearing shirts in the colours of various flags of other countries - the music starts and....

I fly on an airline of management clowns
With share holders from Rio to old London town,
But no matter how far the Leprechaun roams
He now calls Australia home.

The executives travel they love to be free
To avoid any customer responsibility
But when Aussies won’t ride the roo over the foam
Borghetti still whinges and moans

All their frequent flyers spinning ‘round the world,
Earning points for family and friends
But as the planes get older and Joyce colder
It’s good to know where your loyalty ends
Someday we’ll queue together once more
Hoping lounge nibbles will come to the fore
I’ll realise something I’ve always known
Qantas just doesn’t give a bone.

But no matter how far or wide I roam
I can’t ride an Australian, owned by Australian, fair dinkum airline home
Yes no matter how far or wide I roam
I can’t ride an Australian, owned by Australian, fair dinkum airline home

 

[FL360]

Platy - You belong to the Chaser boys...

 

[dajop]

Not even A-B-C-A? (SYD-NRT-LAX-SYD)

Or even more direct on similar Circle Asia fare SYD-HKG-NRT-SYD?

 

[pauly7]

Where does QF say it will be pleading for Australia's support?

I think most of you are getting (embarrasingly) completely caught up in a journalists wording of the artilce.... I know its hard to imagine a journalist putting a negative slant on an article about QF but it happens

QF has just said they will be cutting fares and launching a new brand campaign to remind the public about.....QF - unsuprisingly!

And guess what? it will work, of course when they cut their prices and employ media to make people aware of this fact and supporting with brand communication their sales will go up, even with all the whiners posting on internet news articles (probably DJ staff bored hehe ). I would put hard money on those very same complaining people booking QF specials in a heart beat as well....

Think this needs a bit of a rational perspective...

 

[Nigelinoz]

And guess what? it will work, of course when they cut their prices and employ media to make people aware of this fact and supporting with brand communication their sales will go up, even with all the whiners posting on internet news article

Maybe it will,but the problem is,that for many passengers,who guess what,have access to the internet,it will all be too little,too late.
And it will also be too late for the travel agents that Qantas likes to pretend it doesn't need ,and it will be too late for the thousands of people who have put up with bad attitude from Qantas staff for too long,and have started voting with their feet-and wallets.

 

[Platy]

Where does QF say it will be pleading for Australia's support?QF has just said they will be cutting fares and launching a new brand campaign to remind the public about.....QF - unsuprisingly!...

Please note reference to "one of the most emotion-tied brands in the country and together with price initiatives...."

Sure, the quickest way to get more business is to cut product cost.

 

[pauly7]

Maybe it will,but the problem is,that for many passengers,who guess what,have access to the internet,it will all be too little,too late.
And it will also be too late for the travel agents that Qantas likes to pretend it doesn't need ,and it will be too late for the thousands of people who have put up with bad attitude from Qantas staff for too long,and have started voting with their feet-and wallets.

Are you a journalist? Ok jokes, but you are dramatising like one.

Please evidence all these 'thousands of people starting to leave QF'. Going where?... Because even through through all the union trouble last year - QF has still maintained its overall share of Oz traffic (between 64%-66% as a total group and QF/QF link have been static). Of course recently there has been a downturn - that is across the board though as we all know.

Please explain how it is 'too late' for travel agents who QF forget? Are these the same ones that DJ and JQ forget as well?! (or more like didn't know existed from the get go?)

I think 'it will all be too little too late' is so drama its hilarious, sorry - but thanks for the laugh . I actually think QF, DJ and JQ will all come through this downturn ok no matter how many negative articles are written.

 

[pauly7]

Please note reference to "one of the most emotion-tied brands in the country and together with price initiatives...."

So QF means alot to alot of people, how is advertising the brand begging or pleading for business any more than anything else being advertised... lol. Look its all a matter of intepretation, for some people perhaps every single special is begging for business, every ad on TV would be right.

All I am saying is that the journo has taken pretty basic story, put the usual negative rule the world with fear and drama slant on it and published it. Normally most people on here see through it thats all.

 

[Nigelinoz]

Please explain how it is 'too late' for travel agents who QF forget? Are these the same ones that DJ and JQ forget as well?!

A few weeks ago John Borghetti told travel agents that they should find other ways of making a profit which do not rely on airline commission,several agency operators are reported to have told him that had already done that several years ago by stopping selling Qantas and instead dealing with airlines that pay better commission and have friendlier staff.(I can send you the email if you wish).
Now if Qantas really wants to serve the interests of Australia's travelling public it could start by responding to emails in a timely fashion (I sent them an email 3 weeks ago and have yet to receive a reply) whereas the same email sent to Virgin Blue received a reply within 2 days (oh of course that's because Qantas are so much busier than V Blue !) they could also start treating passengers with respect,instead of the contempt that was shown a friend of mine recently who asked for a glass of water and was told "you should have bought a bottle at the terminal" we dont serve water.only to have the csm wander up a minute later and apologise,saying "it was just a little joke" .
pauly7 sometimes it may pay you to take off your Qantas tinted glasses and realise that Qantas has problems,instead of belittling anyone who questions the way they currently operate.

 

[Platy]

So QF means alot to alot of people, how is advertising the brand begging or pleading for business any more than anything else being advertised... lol. Look its all a matter of intepretation, for some people perhaps every single special is begging for business, every ad on TV would be right.

All I am saying is that the journo has taken pretty basic story, put the usual negative rule the world with fear and drama slant on it and published it. Normally most people on here see through it thats all.

The difference is in the branding. The QF brand is managed by QF to further the image of it being iconically Australian. Hence the parody of that stupid song, hence the "Spirit of Australia" words written on the side of the aircraft, hence the instant readiness to fly a jet to some trouble spot or donate (a surprisingly small amount) to the bush fire appeal. Now, for various reasons, increasing numbers of people don't think there is justification for QF's play on such "emotionally tied branding". For some it is perceived as a negative.

IMHO the article wasn't particularly negavtive. It mostly quotes QF senior exective John Borghetti. It was probably lifted almost verbatim from a QF press release.

Don't forget QF love to play the doom and gloom hand themselves. Dixon had it down to an art form.

What people are seeing through is QF's increasingly untenable claim to being the Australian airline and an increasing reluctance to believe either the hype or gloom merchant spin from QF.

Coupled with declining service standards, reduced loyalty from airline to customer, etc it's not surprising that many use the opportunity to have a dig at the poor old over paid exectives at Qf HQ who are woefully out of touch with their customers and wholesalers.

 

[kamchatsky]

For the last 10 years I always feel QF service declining, as well as being older product. But the worst is the serious devaluation of QFF program as well as arrogant management charging very high price for its product. Also QF is not really Aussie anymore esp with all the outsourcing happening.

These days the only reason I would fly QF would be:

- Have to burn all my QF points (now I even stop accumulating them)
- They are the only airline flying to destination I have to go.
- Work forced me to.

I would rather fly SQ, CX, NZ, VS, DJ than QF these days. I will be flying NZ (rather than QF) to AKL in April and I know Trans-Tasman NZ Y is a fantastic product, much better than QF ..... Not to mention burn all my points to SQ/VS/CX ....

 

[drron]

Well QF may finally learn that loyalty programs are meant to be a 2 way affair.my recent beefs are the removal of my choice as to where to allocate my CC points-sorry QF you lose.
The next beef is that it appears airline consolidators are forcing TAs to ticket on QF for such products as DONE4s-doing so by insisting that it should be ticketed on the carrier flying the last segment ruling out AA stock.Well sorry again QF although I like my TA a lot I am not going to put up with this-when i regain my EXP status(still 12 days to go before it flies away for this year) I will want to be able to use my EVIPs.There will probably end up being more disgruntled TAs and more anger aimed at QF.

 

[Platy]

Well QF may finally learn that loyalty programs are meant to be a 2 way affair.my recent beefs are the removal of my choice as to where to allocate my CC points-sorry QF you lose.
The next beef is that it appears airline consolidators are forcing TAs to ticket on QF for such products as DONE4s-doing so by insisting that it should be ticketed on the carrier flying the last segment ruling out AA stock.Well sorry again QF although I like my TA a lot I am not going to put up with this-when i regain my EXP status(still 12 days to go before it flies away for this year) I will want to be able to use my EVIPs.There will probably end up being more disgruntled TAs and more anger aimed at QF.

yes, yes, yes, drron, AND remember, QF didn't even brief its sales people about the OneWorld 10% discount...surely that's a clear breach of Trade Practices legislation to the detriment of their customers...at what point does this become not only a kick in the teeth to loyal customers, but also a legal issue!!!

sorry, QF, you so shot yourselves in the foot with your customers by denigrating the loyalty scheme whilst making a billion dollar profit, so don't you dare start pulling the emotive nationalistic card if you expect any credibility moving forward...your high profit days of sticking your fingers up at the customer are well over for a year two at least as you struggle with the downturn, why oh why would we support you in your time of need when you have kicked us in then teeth...

Gotta go - Ladette to Lady on TV....

 

[medhead]

Gotta go - Ladette to Lady on TV....

Did you catch what airline they flew with?
No doubt there'll be a thread on here soon about yobbo ladettes on aircraft and how they should be banned for life.

gotta go and learn about "sexual incontinence"

 

[Platy]

For the last 10 years I always feel QF service declining, as well as being older product. But the worst is the serious devaluation of QFF program as well as arrogant management charging very high price for its product. Also QF is not really Aussie anymore esp with all the outsourcing happening.

These days the only reason I would fly QF would be:

- Have to burn all my QF points (now I even stop accumulating them)
- They are the only airline flying to destination I have to go.
- Work forced me to.

I would rather fly SQ, CX, NZ, VS, DJ than QF these days. I will be flying NZ (rather than QF) to AKL in April and I know Trans-Tasman NZ Y is a fantastic product, much better than QF ..... Not to mention burn all my points to SQ/VS/CX ....

The problem for QF, edison, is that you are far from the only one that has this perception...


..generally, in marketing terms, it is 5 times harder (cheaper) to win a new customer than retain an existing one, which is why it is so short sighted of the midget's management team to let slip their commitment to keeping the loyalty of existing customers...and makes a farce of expecting some emotional tie to save their bacon...nuts!

 

[Platy]

Did you catch what airline they flew with?
No doubt there'll be a thread on here soon about yobbo ladettes on aircraft and how they should be banned for life.

gotta go and learn about "sexual incontinence"

Mate, it was Newcastle..so could have been Emirates...will look for credit at end of show (still running in QLD)

 

[Platy]

Did you catch what airline they flew with?
No doubt there'll be a thread on here soon about yobbo ladettes on aircraft and how they should be banned for life.

gotta go and learn about "sexual incontinence"

Show now over in QLD. Hilarious!!!

No credits to pick airline. EK my guess.

Note the "champagne" they drank looked like Browns Brothers label, so much for strict etiquette and non existent lesson learning the difference between true champagne and Aussie champagnoise!!! One up on you Mrs Schraeger!!!

Met so many of those rich kid loser bachelor types at uni in the UK, what a laugh!!!

Roll on the hunting episode tomorrow night...

IF QF didn't sponsor their flights, wow, what a missed opportunity...:shock:

(Unbridled laughter continues...)

 

[Platy]

gotta go and learn about "sexual incontinence"

I don't dare comment on that gem...