Airline Satisfaction Research

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markis10

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No real surprises here : Press Release: Virgin Australia closing the gap on Qantas for Domestic Airline Satisfaction research.jpg



Virgin Australia closing the gap on Qantas for Domestic Airline Satisfaction
Roy Morgan Research Roy Morgan Research is now releasing quarterly Domestic Airline Satisfaction data in its Roy Morgan Airline Customer Satisfaction Report. The October 2011 quarter shows Qantas leading at 84%, but suffering a decline in recent months from a high point in June 2011. Virgin Australia at 81% has recovered after suffering a dip in satisfaction as a result of its September 2010 reservation and check-in systems failure. A total of 68% of domestic Jetstar customers were ‘very’ or ‘fairly’ satisfied for the three months to September 2011, below the industry average of 75%. Customer satisfaction for Tiger Airways has improved recently but still remains relatively low at 44%.
 
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