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First of all, thanks to everyone who has commented it's all been very helpful to get your opinions. Given some extra research it certainly does seem that I had my rose tinted marketing student glasses on when I came up with the original concept. So I revised it for a more realistic and feasible...

So as you may have seen in my introduction thread a couple weeks ago, I'm working on a concept for an airport loyalty programme at BNE as part of a university assignment. I thought I’d share with you the concept I have put together so far. Based off Schipol’s Privium, the programme would differ...

Wow, thanks for all the interest guys. I'd be more than happy to provide a run down on what I've put to gether so far, is there a more appropriate thread for this? @markis10 and oz_mark, From what I've seen so far most airport programmes are being devleoped in areas where airports have to...

Hi AFF, I'm a student at QUT who flys fairly regulary (for a student anyway) to visit my partner and family who live outside of Brisbane. I've been completeing an assignment for a customer relationship managment subject and given my regular flying habits I've chosen to develop a concept for an...