Interesting bloomberg article on the UA/CO merger.

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el_rooto

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Making the World's Largest Airline Fly - BusinessWeek

Last July, 14 months after United and Continental Airlines announced they were combining to form the largest carrier in the world, the merged airline took one of the thousands of steps required to integrate its fleet: It harmonized the coffee. Just as each carrier had its own logo, slogan, and peerage of frequent-flier status levels, each served its own blend of joe. Continental’s coffee was from a company called Fresh Brew, United’s was from Starbucks (SBUX).

Its an interesting insight into how complex the merger is.
 
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