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    by Published on 3rd February 2014 09:08 AM     Number of Views: 177 
    1. Categories:
    2. Freq Fly Programs,
    3. Hotel Loyalty Programs

    Partnerships versus alliances, what does it mean for you as the frequent flying customer? One of the biggest changes in recent years has been the move away from the three main global alliances One World, Star and Skyteam, to partnerships between two airlines offering benefits to each others customers.

    Codeshares have been around a long time, and the term was pioneered by Qantas and American Airlines for their services in 1989. With codeshares while you may be booked on Airline Xs number, Airline Y is actually operating the flight. Now this arrangement can catch the traveller off guard when it comes to the frills or just the basics, such as luggage and lounge access. The Alliances often are a case of too many chefs in the kitchen that a new airline needs to work with, partnerships or a viritual network is easier to set up and sometimes more flexible. This is the route Virgin Australia has taken for their international expansion in the last few years.

    Our member Kolo decided to put this virtual network to the test, flying Singapore, Virgin Atlantic, Delta and Virgin Australia through Asia and the US as a Velocity Platinum member to see how it works.

    Partnerships between airlines are not the only thing changing with hotels now partnering up with airlines, with Delta and Starwood 6 months into a new partnership that even extends to the inflight bedware
    Theres plenty of room, Westin branded duvet and 2 pillows large and small. The AVOD screen is the largest Ive seen in Business, and possibly First.
    So how do the partnerships perform when things are normal, how is Kolo treated when things go pear shaped, what was the best lounge and who had the best flight crew?

    Follow the discussion HERE.

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  • Current Discussion


    Re: BNE to Kuala Lumpur on a Virgin partner - any recommendations?

    Prices cheaply as a revenue ticket so thought that glitch may filter through to award flights. Perhaps not.

    I am trying to find some value getting to/from BKK but I can see that is going to be a...

    JohnK Today, 03:58 PM Go to last post

    Re: Passengers kicked off flight over seat recline spat

    And the non-recliner has not paid for the privilege of using every single device?

    JohnK Today, 03:53 PM Go to last post

    Re: A330 - XFA/B - Refit?

    Maybe the were returning it to the leasing company with an empty tank!

    maninblack Today, 03:36 PM Go to last post

    mel-mcy qff points inclusions on jetstar


    Last year I booked flights on Qantas using points to Sunshine Coast and when bookingopened on the Jetstar site had inclusion of 20K baggage and free seat selection - including the up front...

    melbkate Today, 03:35 PM Go to last post

    Re: Using Qantas FF Points for part of trip

    May last used AS miles to HKG, then QFF points to DXB/VIE was a very cheap vacation in J all the way.

    Limewood Today, 03:26 PM Go to last post

    Re: Tooner & Dr Tooner head off to Europe

    Some photos from the first leg

    Tooner Today, 03:26 PM Go to last post

    Re: One way to USA using QFF points, disadvantages

    If going via Nadi it's sometimes easier to book the NAN/LAX as a partner award for 72,000 points pp one way then purchase a regular fare SYD/NAN as you're often in front because you'd be burning more...

    ozbeachbabe Today, 03:22 PM Go to last post

    Re: First class on QF127 747-400?

    That's my understanding too. Simply put, A380 F seat is only available on A380s right? Shame, we've been really looking forward to this.

    TKK Today, 03:17 PM Go to last post

    Re: Damaged ski bag on QF

    The one I bought for our NZ trip last year lasted the one trip only......but I did have 2 pairs of skis, 2 pairs of stocks and two pairs of boots in it (and it was just a cheapy Aldi).

    For the OP,...

    swanning_it Today, 03:12 PM Go to last post

    Re: Tooner & Dr Tooner head off to Europe

    The trip home started very early on the Thursday morning.

    Etihad Chauffeur had called on Wednesday and I had missed the call. Our flight was at 9:15am, and the pick-up from Islington was to be...

    Tooner Today, 03:08 PM Go to last post
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